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Once a company-wide business intelligence system is in place, management is able to see detailed, current data on all aspects of the business -- financial data, production data, customer data. They can read reports that synthesize this information in pre-determined ways, such as current return on investment reports for individual products or product lines. This information helps management make fact-based decisions, such as which products to concentrate on and which ones to discontinue.
Improves Sales and Negotiations
A business intelligence system can be a valuable asset to a company's sales force because it provides access to up-to-the-minute reports that identify sales trends, product improvements or additions, current customer preferences and unexplored markets. Detailed and current data is also a valuable backup to negotiations with suppliers or other vendors.
A business intelligence system can point out areas of waste or loss that may have previously gone unnoticed in a large organisation. Since a companywide business intelligence system works as a single, unified whole, it can analyse transactions between subsidiaries and departments to identify areas of overlap or inefficiency.
Business intelligence can help a company assess its own capabilities; compare its relative strengths and weaknesses against its competitors; identify trends and market conditions; and respond quickly to change -- all to gain a competitive advantage, according to the Journal of Theoretical and Applied Information Technology. It helps decision makers act swiftly and correctly in response to opportunities; helps the company identify its most profitable customers, as well as potentially profitable customers; and assess the reasons for customer dissatisfaction before it begins to cost them sales.
- Actionable Intelligence
- Information Integration
- Sales Personalisation
- Speedy Answers
- Target Key Demographics
- Improve the Quality and get speedy Reports
- Easy-to-integrate API interface
- Proven robust biometric performance
- One software interface for all supported microprocessor configurations
- Updates every quarter
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